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Freshly cooked
Without harmful additives
With valuable hemp oil
Functional ingredients
Frozen instead of preserved
Developed by veterinarians

Beef trial offer – the easy way into fresh feeding

7× FreshMenu Beef Adult to get to know – 20 % cheaper

With the Beef trial offer you ease into fresh feeding: 7 FreshMenus Beef Adult, without any big commitment. Instead of choosing 7 FreshMenus straight away, you first find out whether your dog likes fresh food.

Each menu is a complete food for adult and senior dogs: beef as the only animal protein source (single protein) with a high meat content, developed by veterinarians, gently sous-vide cooked and delivered frozen.

Included: 7× FreshMenu Beef Adult · see all details on the variety

How your dog benefits from FreshMenu

Meets your dog's needsA complete food, specially developed for the needs of adult dogs.
High meat content62% beef from muscle meat, heart and liver.
With natural prebiotics & fibreDeliberately selected ingredients to support healthy digestion.
With valuable hemp oilAs a natural source of essential omega-3 and omega-6 fatty acids.
Fresh in the bowlThaw, serve, done.

What's inside?

For this FreshMenu, we use only beef as the sole animal protein source – consisting of muscle meat, heart and liver. This provides, among other things, natural iron, vitamin B12 and a high nutrient density.

Carrot and broccoli add fibre and micronutrients to the recipe, while potato provides easily digestible energy. Pear and strawberry round off the FreshMenu with natural antioxidants.

Natural hemp oil completes the balanced recipe.

Nutritional values

Protein
100 %

100% natural, needs-based supply from valuable animal mono-protein

Fibre
100 %

100% natural from vegetables, fruit and herbs

Iron
100 %

100% natural from beef

Selenium
100 %

100% from natural ingredients

Omega-3 & omega-6 fatty acids
100 %

100% needs-based supply from meat & hemp oil

Amino acids
100 %

No synthetically added amino acids

Composition

Beef 62% (beef meat 28%, beef heart 28%, beef liver 6%), potato, carrot 10%, broccoli 8%, pear, coconut flour* 1%, minerals*, strawberry 1%, hemp oil 0.4%, psyllium husks* 0.2%, chicory* 0.2%, parsley*, marjoram* 0.1%, basil*, thyme*

*dried

Ingredient
ratio
62 %Meat
35 %Vegetables · Fruit · Herbs
3 %Other raw materials

Analytical constituents

Protein9.5 %
Fat content5.9 %
Crude fibres1.7 %
Crude ash1.6 %
Moisture76.0 %
kcal/100 g104

Nutritional additives / kg

Vitamin D3 (3a671)48 IU
Vitamin A (3a672a)9,332 IU
Zinc (3b603)16 mg
Manganese (3b503)11 mg
Copper (3b405)1.1 mg
Iodine (3b201)0.7 mg

Daily amount by variety and body weight

Choose variety:

Choose your dog's body weight:

Choose a weight for the daily amount.

10 days for a good gut feeling

Is your dog currently getting dry food?
Then give your dog’s digestion a few days to get used to the fresh food. Simply mix the FreshMenu step by step into the usual food – after around 10 days the transition is complete.

Is your dog already getting wet or fresh food?
Then often no or only a very short transition period is needed.

  1. Bowl filled 25% with FreshMenu – days 1 to 3 of the food transition
    Day 1–3
    25 % FreshMenu

    The start: a quarter FreshMenu, the rest as usual.

  2. Bowl filled 50% with FreshMenu – days 4 to 6 of the food transition
    Day 4–6
    50 % FreshMenu

    Half and half – many dogs now pick out the FreshMenu first.

  3. Bowl filled 75% with FreshMenu – days 7 to 9 of the food transition
    Day 7–9
    75 % FreshMenu

    Almost there: the FreshMenu becomes the main meal.

  4. Bowl filled 100% with FreshMenu – from day 10 of the food transition
    From day 10
    100 % FreshMenu

    Fully switched – from now on it's fresh only.

Why gentle preparation matters so much

Our FreshMenus are gently sous-vide cooked in an aroma pouch. This preserves the natural nutrients and flavour.

The FreshMenus are then frozen. This keeps them fresh for up to two years without any added preservatives.

FreshMenu Beef in the bowl

What other dog owners say

Selected ingredients. Deliberately combined.

Fresh beef – high-quality protein with iron and zinc
Beef

High-quality protein with natural iron, zinc and taurine.

Carrot – fibre and beta-carotene
Carrot

Provides fibre, potassium and beta-carotene for vitamin A.

Broccoli – vitamins and minerals
Broccoli

Adds fibre, vitamins and minerals to the recipe.

Strawberry – natural antioxidants
Strawberry

Provides vitamin C and natural antioxidants, with a fruity finish.

Transparent. Complete. Needs-based.

Honest dog food with nothing to hide

We show you what's in the FreshMenu. Because we believe your dog deserves real food. No fillers, no empty promises. Just functional, food-grade ingredients. Gently cooked and put together just the way your dog really needs.

Individual variety

Find the FreshMenu that suits your dog.

Every dog has different needs. That's why we think in life stages and matching nutrition concepts instead of offering one recipe for all. Our trial packs make getting started especially easy.

Different dogs – the right FreshMenu for each one

Trial Offer Adult

Discover favourite varieties

A mix of 7 FreshMenus

Variety for adult dogs – simply discover the favourite.

29.93 €23.94 €Save 20% now

Trial Offer Sensitive

Gentle recipes

4× Horse and 3× Venison

Selected protein sources for sensitive dogs and special needs.

32.93 €26.34 €Save 20% now

Trial Offer Puppy

For little explorers

7× Puppy Chicken

Developed to meet the needs of puppies and growing young dogs.

27.93 €22.34 €Save 20% now

Trial Offer Vegan

Enjoy plant-based

7× Lupin

Complete and plant-based – also as a meat-free change in the bowl.

27.93 €22.34 €Save 20% now

FreshMenus compared to other feeding methods

FreshMenus combine fresh ingredients with the convenience of a ready-made dog food.

Other feeding type
FreshMenuDry foodCanBARF
Fresh, recognisable ingredients✓✕✕✓
Food-grade ingredients*✓✕✕✕
Feed fresh without cooking yourself✓✕✕✕
Complete food✓✓✓✕
Ready to serve, needs-based✓✓✓✕
Gently sous-vide cooked✓✕✕✕

* At LuckyChef, all raw materials are food-grade.

Delivery, storage & serving: how easy Fresh works

Our FreshMenus are shipped frozen – the gentlest method of preservation. This keeps them fresh without chemical preservatives.

Slightly thawed? No cause for concern

Are your FreshMenus slightly thawed when you unpack them? Is there a little condensation in the packaging? No cause for concern.

You can simply refreeze your FreshMenus or keep them in the fridge for the next 7 days.

Our packaging is specially designed for chilled shipping and keeps your FreshMenus reliably cool during transport.

Fridge instead of thawing stress

You don't have to freeze all the FreshMenus. Just put a few FreshMenus straight in the fridge. That way you always have a fresh meal on hand for the next few days.

Unopened, the FreshMenus keep in the fridge for up to 7 days.

Store all remaining FreshMenus at −18 °C in the freezer compartment or chest freezer.

How to serve your FreshMenus

Best served at room temperature.

Forgot to thaw? Just place the sealed pouch briefly in a lukewarm water bath. Please do not heat in the microwave.

FAQ

Frequently asked questions about the Beef trial offer

What's in the Beef trial offer?

The Beef trial offer contains 7× FreshMenu Beef Adult – freshly cooked, complete dog food with beef as the only animal protein source, to get to know, 20 % cheaper than buying individually.

Why only 7 menus instead of 14?

Normally you build your FreshMenu selection from 7 FreshMenus. The trial offer lowers the barrier to entry: with just 7 menus you can relax and test whether your dog likes fresh beef – without committing to more straight away.

Which dogs is the Beef trial offer suitable for?

For adult and senior dogs, regardless of breed or size. With its high meat content and hearty aroma, beef is especially suited to active and choosy dogs that need a hearty, nutrient-rich meal. If your dog has a known beef allergy, our Sensitive varieties Horse or Venison are the better fit.

Is FreshMenu Beef a single-protein food?

Yes. Beef is the only animal protein source – no mix of different meats. That keeps the recipe simple and is handy when you want to know exactly what your dog is eating, for example while monitoring intolerances.

How much FreshMenu does my dog need per day?

The amount depends on your dog's weight and activity level. The feeding calculator on this page gives you the right daily amount.

How do I switch my dog to the FreshMenus?

Best of all gradually over about 10 days – you'll find the exact guide in the “Food change” tab. If your dog already gets wet or fresh food, it can start right away.

How do I store and serve the FreshMenus?

Unopened frozen at at least −18 °C or up to 7 days in the fridge, opened up to 2 days in the fridge. Best served at room temperature – gentle on the stomach and gut.

Can I keep ordering after the trial offer?

Yes. If your dog likes the FreshMenus, you can put together your own selection from 7 FreshMenus – with beef and all the other FreshMenu varieties.